Best DNA Test Kit & Family Tree Deals for 2025

Black Friday week may have come and gone but it is still a great time to pick up some bargain discounts on the best DNA testing kits. The deals below are some of the best we’ve ever seen—especially from market-leader Ancestry, which is offering a whopping 70% off right now.

Whether you’re looking to find out more about your own genetic predispositions or want to adapt to a healthier lifestyle and DNA Kit can help you pinpoint just where to start. Aside from giving you insights about your health, it can also help users feel more connected to one’s past. 

DNA kits don’t come cheap, with the two top sellers each costing $99 or £79 and up. But sometimes there are big discounts from top providers such as Ancestry and other DNA and family history providers such as MyHeritage. 

DNA testing has been in the news recently when one of the major players, 23andme, went bankrupt. But don’t let that put you off finding out more about yourself and your ancestors by getting a DNA test from one of the reputable providers listed below.

If you want to learn about the specific services themselves such as Ancestry and MyHeritage for instance and the types of tests each kit includes, we’ve broken that down for you as well (just scroll past the deals below). Also, we look at the wider family tree and family history services on offer, and the best deals we can find for them with the leading providers.

Best DNA and Ancestry Kit deals on now

Below you’ll find our round-up of the best deals available in the US and UK right now, and beyond that, we offer more information about each of the different services. The leading DNA testing kits are AncestryDNA, MyHeritage and Living DNA.

See the latest DNA kit deals below, starting with the best US DNA kit deals and then highlighting the best UK DNA kit deals.

Most DNA kits promise to unveil a person’s ethnic origins via a swab of the cheek or a spit in a tube. They show you what makes you unique and help you learn where you really come from. You can also tie these into historical records services to grow your family tree.

Once you have sent off your saliva sample, you’ll wait a few weeks and then receive a visual report and even the chance to connect with distant relatives you never knew existed.

AncestryDNA deals and offers

AncestryDNA can estimate your origins to more than 350 regions around the world, which the company claims offers twice the geographic detail of other DNA tests.

It’s from the people behind the market-leading Ancestry genealogy service, stuffed full of digitised historical records and the best way we have found to start your family tree.

AncestryDNA tests just your autosomes (chromosomes you share with relatives on both sides of your family), and so is less detailed about more distant, ancient ancestors – but fine for most family historians.

It also has the benefit of over 10 million DNA results to make finding relatives more likely and improving the accuracy of its estimates.

AncestryDNA kits are normally priced at £79/ US$99.

Ancestry offers up to £20 off (up to $100 off in the US) its family-tree services when you choose the 6-month plans (which combine nicely with its DNA tests). You can also sign up for a 14-day free trial (UK) or Ancestry free trial (US).

MyHeritage DNA deals 

Like Ancestry, MyHeritage DNA tests only your autosomes and lags behind the market leaders with 9 million tests in its database.

It’s typically priced at £79 or $89 but usually has a decent discount. 

MyHeritage is also offering over 50% off its DNA test service or membership with family tree services. This offers unlimited family tree size and photo storage, access to a global collection of 34 billion historical records, and unlimited colorization and enhancement of historical photos.

Living DNA deals

Living DNA (£99/US$99) looks at your autosomes, yDNA from your father, and mtDNA from your mother. By testing more than just autosomes, Living DNA can point out centuries-old migration patterns.

Its visual representations of your origins are super detailed. For instance, it can illustrate 21 specific sub-regions of the UK your DNA may come from. AncestryDNA has 13 regions.

Kits start at £99 or $124, but there is usually a deal to be had. At the time of writing the offers are between 30 and 44%.

FamilyTreeDNA deals

FamilyTreeDNA gives you a percentage breakdown of your origins so you can view where each DNA segment comes from, and helps you connect with your autosomal DNA relatives within the past five generations.

Its Chromosome Painter uses colours representing the populations in your myOrigins results to paint segments of your genome.

AncientOrigins is a tool that unlocks your deepest origins going back to ancient times by comparing your DNA to DNA from archaeological dig sites throughout Europe.

Kits start at $79 for the Family Finder DNA kit and ship worldwide. There are also separate Paternal ($119) and Maternal Ancestry ($159) kits and a Family Ancestry + myDNA Wellness kit ($119) that offers over 30 Health & Wellness Insights based on your DNA.

Best family tree services and deals

The market-leading Ancestry is the world’s most popular genealogical service with millions of digitized historical records to help you grow your family tree. You can also sign up for a  gift membership for its UK Premium and Worldwide records accounts (from £69.99/US$99 for 6 months).

Find My Past is another popular service with many records and a family-tree creator. It has Starter, Plus and Pro accounts, starting at £79.99 for 12 months, which saves you 34% from the 1-month Starter option. You can also get a 14-day free trial.

The Genealogist is another family-tree service that has a wide range of possible accounts, starting with the Starter Personal Premium (3 months at £14.95, 6 months at £28.95, and a year at £54.95).

It also has Gold Personal Premium (from £38.95) and Diamond Personal Premium for £139.45 (12 months). You can compare the prices of the accounts on the Genealogist site.