In summary:
- Google Photos introduces ‘Meme Me’, an AI feature that transforms user selfies into personalized memes using selected templates.
- Tech Advisor notes the feature’s success will depend on user adoption rates and the quality of generated memes.
- Currently rolling out in the US, users access it through the ‘Create’ section, with clear facial photos recommended for optimal results.
Have you ever wanted to become a meme? Now it may be easier to realise that long-held dream, as the latest feature to launch in the Google Photos app is Meme Me, an AI generation tool that builds a meme around a selfie or similar image of your choosing.
The feature is rolling out in the US right now, but may not yet be available to everyone.
If you have access to Meme Me, here’s how to find and use it.
- Open the Google Photos app.
- Scroll to the bottom of the page, tap Create and then Meme Me.
- Select a template.
- Tap Add photo.
- Select the photo you want to use.
- Tap Generate.
It’s likely that you’ll need to use an image with a clear view of your face for a successful outcome.
As yet, we haven’t seen any memes generated by Meme Me, so we can’t judge quality, variability and to what extent they’re obviously AI slop.
But the thing that’ll make or break this feature is likely not the software itself, but who adopts it. If you’ve ever seen the savage response when a corporate entity tries to jump on a Reddit trend, for example, you’ll understand that that this could backfire spectacularly. Or, it could end up being the next ‘Barbie Box’ viral trend.
But as this feature is available only in the Google Photos app for now, it’s unlikely we’ll soon suffer a plague of ‘me’ memes on Facebook to rival the Minions memes of years gone by.
US users should look out for it now. It’s unclear when or if the new AI feature will be launched in other countries.
Want to get in on the trend? We’ve reviewed and ranked all the best Google Pixel phones.
This article originally appeared on our sister publication M3 and was translated and adapted from Swedish.